Seventh Generation Chlorine Free Bleach


Pros: Excellent whitening performance, leaves clothes smelling great, no bleach

Cons: The bottle simply isn't big enough!

Seventh Generation's Chlorine Free Bleach is incredible. It uses peroxide instead of bleach to whiten your whiten your whites and brighten your colors without the harmful effects or odor of bleach.

Just 3 ounces does the job that a cup of bleach does. In cold water it does well though I'd recommend warm or hot depending on your fabric or preference. Along with your favorite eco-friendly laundry detergent,, it brightens your colors the way the national brands do (but without the harmful optical brighteners that the nationals add to their formulas).

What amazed me the first time I used this bleach (rather, non-bleach) I was impressed with how sweet-smelling it left my clothes. With bleach, no matter how little I used, I found the smell overpowering, even after a 2nd rinse. But no 2nd rinse needed here.

Seventh Generation Chlorine Free Bleach

In addition to our laundry detergents, Seventh Generation also offers additional products that can help you keep your laundry bright and soft. Seventh Generation Free & Clear™ Chlorine Free Bleach gets whites and colors their brightest without chlorine, which is hard on the environment and on people. Absolutely no dyes or fragrances. Safe for most colors; testing is recommended for naturally dyed fabric. Features and Benefits Ultra concentrated Color safe Non-toxic Degradable Hypo-allergenic No dyes No fragrances No chlorine bleach No phosphates No optical brighteners Safe for septic and greywater systems Not tested on animals You Are Making a Difference™ If every household in the U.S. replaced just one bottle of 64 oz. chlorine bleach with non-chlorine bleach we could prevent 11.6million pounds of chlorine from entering our environment. We Disclose All Ingredients Natural oxygen safe bleach (hydrogen peroxide, which naturally degrades into oxygen and water); Oxygen bleach stabilizer, Deionized water.

Size64 oz., 21 loads
Additional Features
TypeNon-chlorine bleach
Percent Natural
Percent Organic
Release Date
Model Name/TypeMPNEAN/UPC