Pros: recycled, no chlorine, soft
This is the first chlorine-free paper I have bought and I am very pleased with it. It is softer than some of the cheaper grocery store papers out there and very strong. This way you can use less. I got the 12-pack, single rolls for around $5.00. I would prefer to purchase double rolls if they had them. The price might be too steep for the amount of sheets you get for some people. Try it, compare to what you are using now and decide for yourself. This is how much paper you get in the 12-pack:
12 Rolls, 2-Ply, 198 Sheets per Roll
297 sq ft (27.59m2), 4.5 in x 4 in (11.43cm x 10.16cm)
Update: I have compared this paper to Seventh Generation and in a nutshell here is what I think: Green Forest is thicker, stronger, softer and more absorbent. This way I use less paper, so the smaller rolls might actually not be that bad. In a household of 2 people, we use about 6 GF rolls per week.