Cons: Not much there
I bought some of this to get me by because the store was out of Seventh Generation brand TP. This brand is ver soft to the touch but there sure isn't much on the roll. We used this up really fast at our house. Therefore, I didn't feel like it was a good buy.
It also seems to seperate, meaning the two plys come apart, very easily. I know this isn't a big deal but boy is it thin when you only have one ply!
Overall, it seems softer than the other brands I've tried but I don't think I'd purchase it again unless it was to just get me until I could buy something else.