Pros: Great Flavor, Organic wheat
Im a big fan of the Shells and Real Aged Cheddar macaroni and cheese. The pasta is delicious (if not over/under cooked...obviously). Ive tried Kraft Organic Mac and Cheese and its nowhere near as good as Annie's. Annie's is absolutely fine by itself if you enjoy the traditional mac and cheese route...If you like adding extras (you know, the "just how mom use to make it" extras) then you can use any mac n' cheese and its really not going to matter if youre adding ten pounds of miscellaneous food. If you are adding tons to your mac you might as well use an organic flavorful pasta like Annie's.
For the traditional mac n' cheese enthusiast I'd say if you pick Annie's you wont be dissapointed.